The Importance of Online Virtual Tours

Are you concerned about how to ensure your home gets the best marketing and exposure to qualified home buyers in today’s market conditions? Did you know that 84% of buyers turn to the Internet to look for homes?  Do you ever wonder what makes certain homes capture their time and attention?

Properties for sale that provide more information and more photos of course! Listings with plenty of information including a 360 tour of the home get the most attention online. In fact 99% of consumers surveyed prefer listings with virtual tours and multiple photos. Seems pretty obvious right? You all did a little shopping here over the past Holiday season right? Now imagine if on Amazon.com or eBay, an automotive supplier only showed a couple of lines of text describing each item offered. No photos, no feature rich information about the specifications, the warranty, or how to find or purchase the item. You wouldn’t spend much time on that type of website would you?  In fact, if you're like most of us you would close that site down and run to any other site out there serving up HD images and more description. 

Not too long ago, providing a quality, rich media showcase of a home for sale was a luxury item.  Now it is demanded by most buyers and is one of the minimum requirements for a real estate professional to effectively market a seller’s home to attract buyers. No longer is it acceptable to just put a sign in the front yard, purchase a 3 line classified ad, send out a batch of “Just Listed” postcards to the neighbors and hold an open house.

Real estate professionals who are proactive in leveraging the power of the internet must use online virtual tours and it's your job as their property marketing partner & photographer to remind them of this fact.  This year don't forget that you now more than ever have the numbers stacked in your favor when you go into a presentation.  They're going to use someone....why not you?

Good luck out there!

Sincerely,

Team TDF
http://www.Toursdforce.com
Virtual Tour Software & Digital Marketing Tools 
Order professional virtual tours: 517-486-4209

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Keep Your Customers Loyal by Making It Fun!

What makes your consumers love your Web site and stay loyal to your product and brand? The answer is simple! Research shows that customers have a more upbeat attitude toward a site when their online experience is engaging and enjoyable. Enjoyment is a top reason as to why consumers browse on the web in the first place!

When they become engrossed in your site, customers need to view being on it as fun rather than work. If their experience feels like play, they return for more—making them more loyal to the site, your virtual tour company and the services it sells.

What creates this captivation? You gain loyalty when:

•    The site impresses customers. Customers don't want to be bored. They want their experience to be an enjoyable escape rather than a burden.

•    Customers have the ability to interact directly with the content on your site. Customers need to be entertained and enthralled by a form of media to stay focused and bond with your company. 

•    Customers feel they have control over the search. If the navigation is too complicated for the average user to master, they won't return to the site. If customers can't follow the site navigation, they will lose interest in their search and, perhaps, your company and its products.  Make your company’s Web site more appealing by adding sharp visuals created by the TDF Marketing Team.

Customers prefer one website over another because it is more visually pleasing. When the client has an emotional bond with a certain product, they will rationalize spending more money on it and downplay its negative points. Start carving out a little time each week and work on your marketing materials and customizing your website.

Sincerely,

Hal

http://www.toursdforce.com

World's Largest Virtual Tour Provider Network

Powered by http://www.ToursDForce.com. Your Southern Michigan Property Marketing Experts!